The same covrig, in Warsaw
Luca also has shops in Poland. There a poppy or sesame covrig costs 4.90 złoty, or 5.92 lei at today's rate: 2.4 times the Romanian price. It is a miniature Big Mac index: same product, same company, two countries.
Warsaw price: Ziarul Financiar, 2 Aug 2026. Exchange rate: ECB reference rate of 1 Oct 2026. Wages: annual net earnings of a single person without children on the average wage (Eurostat), divided by 12; for Romania this differs from the INS average net wage used on the other pages. Luca says it sets prices by local incomes, rents and competition in each city.
The covrig in euros
The leu has weakened against the euro, so in euros the rise is smaller: from 23 cents in 2010 to 47 today, or +102%, against +150% in lei.
Each observed price divided by the average euro/leu rate for that month (ECB reference rates). The axis is in euro cents.
The covrig against bread and bakery goods
INS tracks bread and bakery products separately; bakery is the closest category to the covrig. Since 2010 bread is up 94% and bakery 91%. The Luca covrig, at 150%, has overtaken both, but only since 2022.
What rose more than the covrig
The covrig ranks 5 of 28 in a list of goods and services tracked by INS. The only ones to rise more since 2010: water and sewage, electricity, cigarettes, fresh fruit.
- Water and sewage417
- Electricity338
- Cigarettes293
- Fresh fruit261
- Plain Luca covrig250
- Eggs246
- Gas245
- Rent238
- Books and newspapers233
- Fuel224
- Cheese218
- Restaurants and cafés218
- All consumer prices (CPI)207
- Potatoes203
- Coffee195
- Bread194
- Bakery products191
- Milk188
- Beer186
- Pork180
- Wine173
- City transport171
- Cooking oil167
- Poultry167
- Sugar141
- Medicines140
- Phone129
- Flour127
Price index, 2010 = 100, Jul 2026. A selection from the 100-plus categories INS publishes.
Covrigi by line of work
An average net wage in IT and communications bought 4,738 covrigi in 2024. One in hotels and restaurants, the very sector that sells covrigi, bought 1,474.
- IT and communications4,738
- Finance and insurance4,076
- Electricity and gas3,937
- Public administration and defence3,618
- Mining3,461
- Professional and scientific work3,024
- Education2,873
- Health and social care2,542
- Transport and storage2,430
- Construction2,385
- Manufacturing2,251
- Retail and wholesale2,094
- Water and waste2,079
- Arts and recreation2,012
- Agriculture, forestry and fishing1,996
- Administrative services1,965
- Real estate1,858
- Other services1,628
- Hotels and restaurants1,474
Average net wage by sector of the economy (INS, 2024) divided by 1.99 lei.